It’s not a book, it’s a vook

When publishers put their heads in the sand and refuse to see that the publishing industry is in trouble, you pray for visionaries to arrive and save the industry.

Perhaps Bradley Inman’s idea of a digital book, combined with video, and Twitter may save the industry.

Slipstream – It’s a Digital Book, and a Video, and a … – NYTimes.com reports:

“‘We think there’s a real urgency in publishing to innovate with new kinds of content,’ he says.

Vook tries to address a big problem for book publishers as they expand onto digital formats. For all the hype and initial success of devices like the Kindle, they threaten to strip traditional books of much of their transportive appeal. Images on the jacket cover, inviting fonts and the satisfying feel of quality paper are all largely absent, replaced by humdrum pixels on a virtual page.”

Read the entire article — and start thinking about how YOUR book can make the switch to the digital age. It’s time to be where the readers are.