New Era Publishing: Books to Apps — Are You Ready?

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Love it or ignore it, the launch of the iPad is opening up a new era of publishing.

When Theodore Gray, author of “The Elements: A Visual Exploration of Every Known Atom in the Universe,” heard about the iPad, he started work on an iPad version of his book, which was published in 2009. He also launched a new interactive publishing house, Touch Press.

In the article, “Future of publishing: Reinventing the concept of the book”, he says about Touch Press:

There are many companies that offer the service of taking thousands of back-list titles and putting them on a Kindle. But we’re really reconceptualizing books — new photography, new software development. Reimagining books in a super-interactive form. We look for books that would work well with interactives. For instance, a book about the solar system — you need to be able to look at the planets and turn them around.

Read the article, it’s fascinating.

In April, Touch Press is bringing out T.S. Elliot’s poem, “The Wasteland”, as an app.

Can your ebook function as an app?

In the light of what Touch Press is doing (no doubt other publishers will follow), it’s worth thinking about how you could use this kind of technology in writing your books.

Could one of your ebooks work as an app?

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Angela Booth is a top copywriter, multi-published author, and writing teacher. She offers many guides, courses and classes to help writers to enhance their skills on her websites. She also provides inspiration and motivation for writers on her writing blogs. Angela has been writing successfully since the late 1970s, and was online in the 1980s, long before the birth of the Web. Her business books have been widely published.