Tag Archives: how to market your book

Easy Ways to Promote (And Sell) Your Books

Angela Booth's Writing Genii
This week, we had more questions on book marketing.

Implement the tips I gave you in this blog post, New Author: Five Easy Ways to Promote Your Book | Write a Book: Just Write A Book Blog:

“Offer the First Chapter Free
Amazon does this because it works. If you’re publishing your book on the Kindle book store or on Amazon, Amazon will offer a free chapter of your book. If you’ve written a very short book, the freebie will be around 10% of your book.

Whether or not your readers find your book on Amazon depends on how clever you are with metadata. The metadata is your book’s title, its category, its tags and its description. Creating the right metadata is vital. Look on it as advertising for your book.”

Here are some additional ideas…

* Market your books in ways you enjoy — if marketing isn’t fun for you, you’ll stop doing it;

* Consider marketing with book clubs;

* Blog your book;

* Use Google+ to network;

* Give away free copies… but… (pay attention to the “but”).

Book marketing isn’t a big deal. You just have to do it.

Choose any form of marketing you like, but DO IT

Marketing your books isn’t hard. All you need to do, is do it.

Here’s a big tip. Clever authors always have a PLAN. I talk about plans for getting writing jobs here, but the principle of planning is always the same. What matters isn’t what’s on your plan, or even whether or not your plan is likely to be successful — you just need a plan, any plan at all.

The plan gets you moving. Then you get feedback. Then you adjust your plan.

Create a plan. Choose three easy ways to promote your books. Then follow that plan.

To Sell Your Book, You Need To Market It (and yourself)

You’ve written a wonderful book.

Marketing your book however, is way out of your comfort zone.

Here’s someone who does it well, Melissa Foster: The Self-Published Author on ‘How I Did It’ | Kirkus Book Blog Network | Kirkus Book Reviews:

“By that time I had created a strong online presence—website, Facebook pages and Twitter account. I went public with a very low sales price to try and gain a large readership. It worked. Chasing Amanda was published in April, and by October I had sold about 70,000 copies. By the time I was ready to publish my third book, Come Back to Me, I understood how to promote my work. I evaluated the marketing landscape on a daily basis and, to a large degree, still do. I compiled information and began helping other authors learn to market their books. I recruited a group of over 30 authors, taught them how to harness the power of cross-promotion and together we launched Come Back to Me, taking their books along for the ride. “

Could you do what Melissa Foster did, and does?

Of course you can. The tools you need to market your book are freely available. You don’t need to be the world’s most wonderful marketer. You just need a stately to be visible online. A little enthusiasm won’t hurt, either. 🙂

For many years, marketing my own work made me cringe. I avoided it. This was ironic, because I’m a copywriter by trade. I love marketing my clients, but when it came to marketing my own work, I procrastinated. If I forced myself to do it, I felt nauseous.

I got over myself, and you can too. Learn how to market your books, and do it. You put a lot of time into your books. They deserve readers.