Tag Archives: sell your book

Write And Sell Nonfiction Books: Hot-Selling Trends

Write And Sell Nonfiction Books: Hot-Selling Trends

I often get this question about writing nonfiction books: “But what will I write about?”

Usually, I respond with something like: “write about what you enjoy — as long as that’s something that will sell.”

Writing nonfiction books on current trends

One of my favorite ways of finding topics is exploring trends. It’s far from guaranteed that a book you’ll write about a current trend will sell, of course. But if it does, and if you’re one of the first people to write books on the topic, you’ll make good sales.

Let’s look at some tips which will help you to become aware of what’s trending.

1. Explore social media for the latest trends and fashions

You can use social media networks to discover trends. Most of the networks have a “trending now” feature.

You can use social media networks to discover trends

Of all the social media networks, Pinterest is the most focused on fashion and trends. Here’s Pinterest’s predictions on what will trend in 2019:

It’s that time of year again—welcome to your sneak peek into the official 100 Pinterest trends for 2019! Pinterest is its own positive corner of the internet, where more than 250 million people around the world come to discover new ideas to try.

2. Amazon: the global marketplace, ranked and reviewed

Amazon offers its bestsellers which are updated hourly.

Amazon offers its bestsellers which are updated hourly

Click a department link in the left sidebar, as in the image above, and you’ll discover the top sellers in each department.

3. eBay: discover what people are searching for most

eBay offers eBay Trends, which shows you what’s hot right now on the website.

If you’re into hobbies and crafts, it’s worth exploring Etsy.

Consider writing nonfiction books for sellers on the big online retailers

Here’s something to keep in mind. Millions of people sell on Amazon, eBay and Etsy, and hundreds of thousands of people are professional sellers on these mega online shopping sites.

Years ago a client commissioned me to write a series of books for professional sellers on eBay and Amazon. Those books sold well. So, if you’re currently selling on Etsy, why not compile a book of your favorite tips and tricks?

Speed counts when you’re writing nonfiction books on trending topics

As you may know, with nonfiction books I’m all about speed. Check out Nonfiction Ebooks Goldmine for more.

Nonfiction Ebooks Goldmine: Write and Sell Nonfiction Ebooks In 24 Hours Or Less

Nonfiction Ebooks Goldmine: Write and Sell Nonfiction Ebooks In 24 Hours Or Less

$5.99
Author:
Series: Selling Writer Strategies, Book 5
Genre: Writing

You're a writer. You need to make money from your words. What if you could create AND sell a nonfiction book in just a day?

More info →
Buy from Scribd
Buy from Kobo
Buy from Barnes and Noble Nook
Buy from Apple Books
Buy from Amazon Kindle
Yes, You’re Creative: How To Unlock Your Imagination And Build The Writing Career Of Your Dreams

Yes, You’re Creative: How To Unlock Your Imagination And Build The Writing Career Of Your Dreams

eBook: $5.99

In this book we'll aim to increase your creativity to unlock your imagination and build the writing career of your dreams.

More info →
Buy from Scribd
Buy from Kobo
Buy from Barnes and Noble Nook
Buy from Apple Books
Buy from Amazon Kindle

Resources to build your writing career

Check out Angela’s Writing Classes and Angela’s books for writers.

Book Marketing On Pinterest: 3 Fun Tips You Can Use Today

Book Marketing On Pinterest: 3 Fun Tips You Can Use Today

If you’ve got a blog which you’re using for book marketing, be aware that Pinterest is a great source of traffic. You may find, as many authors do, that Pinterest sends you more traffic than Google.

If you’re just getting started using social media for your books, you may find this post on book marketing on Twitter useful. My program, Social Media Copywriting And Graphics: Get Attention And Sell More, provides advanced strategies.

Book marketing on Pinterest: make it fun, and be consistent with your pinning

When I coach authors, I always suggest that they choose social media networks which are fun for them. I love Pinterest, but many authors prefer Facebook.

Your social media posts needn’t take much time, and consistency counts.

When you get started on a social media network, it takes time to build traction. That needn’t concern you; everything you do is cumulative.

1. Create a board for each book you’re promoting

Consider creating a “book board” for each book. Alternatively, create a board for the book’s genre, or category.

Create a board for your book

You can also create boards for your interests, as they relate to your books, as you can see from one of my boards, above.

Remember that Pinterest is social, so do repin others’ pins. Some successful Pinterest users have a formula for the number of promotional pins they pin, to promoting others’ pins. Do what works for you.

2. Join with other authors in your genre/ category for a group board

Group boards can be very useful; they can also be useless. Newer Pinterest users tend to join as many group boards as they can, without any intention of interacting on a board.

A tip: make your group board invitation-only, and populate the board before you invite others.

Once your genre/ category board is established, invite other authors, one at a time. Send each author a personal message.

mystery boards on Pinterest

Image: boards for mystery books.

3. Mix it up: get creative with your graphics

As well as posting your book covers, and inspirations for your characters, you can post:

  • Image of the location where your books are set;
  • Brief quotes from your book, added to appropriate images;
  • Snippets from book reviews, with an image…

One author was thinking ahead to promotional opportunities before she published her contemporary romance. She included recipes in the novel, then cooked the recipes, and posted wonderful images to Pinterest.

Book marketing on Pinterest: is it for you?

Much like Twitter, some authors adore Pinterest, others look on it as a chore.

If you’ve never used Pinterest, use the network for a couple of weeks first. See what other authors are doing on the network. Then use Pinterest with confidence.

Self-Publishing Strategy Made Easy: How To Market Your Books In 15 Minutes A Day

Self-Publishing Strategy Made Easy: How To Market Your Books In 15 Minutes A Day

eBook: $5.99

Do you enjoy writing and publishing your books, but find that marketing them is a challenge? You're not sure what works, so your efforts are muddled, half-hearted, and inconsistent.

What if you could market in just 15 minutes daily?

More info →
Blurbs Sell Your Books: Craft Irresistible Blurbs, And Sell More Fiction And Nonfiction Today

Blurbs Sell Your Books: Craft Irresistible Blurbs, And Sell More Fiction And Nonfiction Today

eBook: $5.99

You can, when you discover the secrets of writing blurbs (book descriptions) which sell.

More info →
Buy from Scribd
Buy from Kobo
Buy from Barnes and Noble Nook
Buy from Apple Books
Buy from Amazon Kindle

Resources to build your writing career

Check out Angela’s Writing Classes and Angela’s books for writers.

Book Marketing On Twitter: 3 Tips You Can Use Today

Book Marketing On Twitter: 3 Tips You Can Use Today

Confused about Twitter? Think of it as a way of having a conversation… with everyone on the planet. Naturally, this makes Twitter perfect for book marketing.

I adore Twitter. It’s hard to believe that I’ve been tweeting since 2007. I especially love it because you get an instant response when you want HELP. Twitter is comforting for those moments when your power suddenly goes off, or something disastrous happens, such as a bush fire way too close for comfort.

Disasters aside, you can market your books on Twitter, and you should. It’s a great way to let people know about your books.

Angela Booth on Twitter

Book marketing on Twitter: what you need

One tip. Avoid the hard sell. It’s not necessary to tweet BUY MY BOOK (all in caps); that’s just annoying.

As I said here about selling on social media, on the social media networks, your aim is to:

… provide value: entertainment, news, and information which people need. In the process of this, you’ll be able to sell.

Have fun, and be social.

On Twitter, you can mention your latest book on your profile, and in addition, you can pin your “my book’s published” or similar tweets to your profile, so they don’t get lost.

So, what do you need?

You need:

  • Your book, published or unpublished (aim to build an audience before publication day);
  • Images: photos you took of yourself, your workspace, your dog, your kids… And/ or photos — your book’s cover, plus photos you’ve sourced elsewhere. These might be people who look like your hero/ heroine, etc;
  • Talking points. Such as your book in 25 words; (fiction) character descriptions; (fiction) a character’s journal… etc.

How let’s look at some tips.

1. Avoid random tweeting: create a Twitter book marketing campaign

We discuss this in my new program, Social Media Copywriting And Graphics: Get Attention And Sell More.

Creating campaigns is essential, otherwise you’re just spinning your wheels. You need a baseline, a goal, and a time limit on your campaign, as well as the content that you’ll use.

2. Consider Twitter advertising: is it worth it?

The more books you’re promoting, the more Twitter advertising may be worth it to you. If you have just a single book however, hold off on paid advertising until you’ve created several successful Twitter book marketing campaigns.

We discuss advertising Returns on Investment (ROI) in Social Media Copywriting And Graphics: Get Attention And Sell More. At times, you can ostensibly “lose money” on advertising, and still make a profit.

3. Twitter can be your own personal market research tool when you connect with readers

One of the benefits of social media in general is that you can interact and engage with readers. The relationships you build on Twitter will be useful, because:

  • Readers will tell you what they loved/ didn’t love about a book… think of Twitter as an ongoing focus group;
  • People you get to know on Twitter can make wonderful beta readers;
  • You’ll discover genre trends before other authors.

Book marketing on Twitter: will it work for you?

People tend to either love Twitter, or hate it.

If you’re on the fence, and haven’t tried Twitter, create an account, and start following a few authors. Comment on their posts; retweet tweets you find useful. Remember to set up your profile with the information on your latest book.

Most importantly, have fun on Twitter. It’s one social network which can surprise you at times — in a good way. 🙂

Wish that you could make social media work for you?

Our latest program for writers, Social Media Copywriting And Graphics: Get Attention And Sell More, makes selling your books on social media easy.

In 2019, as book marketing becomes ever more competitive, social media offers solutions, especially if you’d like to become a full-time writer — or if you just want to sell more books.

Self-Publishing Strategy Made Easy: How To Market Your Books In 15 Minutes A Day

Self-Publishing Strategy Made Easy: How To Market Your Books In 15 Minutes A Day

eBook: $5.99

Do you enjoy writing and publishing your books, but find that marketing them is a challenge? You're not sure what works, so your efforts are muddled, half-hearted, and inconsistent.

What if you could market in just 15 minutes daily?

More info →
Yes, You’re Creative: How To Unlock Your Imagination And Build The Writing Career Of Your Dreams

Yes, You’re Creative: How To Unlock Your Imagination And Build The Writing Career Of Your Dreams

eBook: $5.99

In this book we'll aim to increase your creativity to unlock your imagination and build the writing career of your dreams.

More info →
Buy from Scribd
Buy from Kobo
Buy from Barnes and Noble Nook
Buy from Apple Books
Buy from Amazon Kindle

Resources to build your writing career

Check out Angela’s Writing Classes and Angela’s books for writers.